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Our Brands
We ♥ Custom Phone Cases
We’re Custom Concepts. We’re on a mission to conquer the world with our custom Phonecases. Since our start in 2012 we’ve already reached more than 1 million customers with our two consumer brands: GoCustomized & MyPersonalisedCase. Next to ecommerce, we have our own print production facilty form where we print, pack and ship our unique products to 15 countries worldwide.
About Custom Concepts
Our Growth Path
GoCustomized B.V. was founded by Michiel van de Plassche in 2012. The company starts in the NL market selling personalized phone cases.
The overall brand name was changed to CustomConcepts.

Acquisition & relaunch of Hoesjemaken.nl
GoCustomized quickly expands to 6 EU markets in the first 4 years.
Milestone! Reaching 100,000 clients
Meet our team
Michiel van de Plassche
CEO & Co-founder
Marketing & IT
Marc Hilhorst
Operations & Finance
Nick Rengers
Head of Operations
Marie Larriere
Head of Business Operations
We’re here to help
Our team is happy to answer your questions. Fill out the form and we’ll be in touch as soon as possible.
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